I’ve seen a lot in my 40 years in the floor covering industry.  But I truly have never seen a product as revolutionary as this.  I have studied it and, considering my technical background, I just love this product! I feel so good about it that I will offer a full replacement of the carpet if stains can’t be removed.

So, what is this product and what are the specifics of my guarantee?

The product is SmartStand made by Mohawk Carpet.  It offers exceptional softness and color clarity and is naturally fade and bleach resistant. But its best feature is that stains, including red wine, pet urine and mustard can be removed with warm water. Mohawk has offered SmartStrand since 2004, and with more than 5 years in the market its performance has been proven.  There have been nearly no complaints from consumers.

It’s Green:

SmartStrand is made with a new fiber, invented by DuPont, called Triexta.  DuPont has trademarked the fiber under the name Sorona®.  Beyond these marvelous performance properties, Sorona® has significant environmental benefit. By weight, 37% of the raw material used to make the fiber is derived from corn sugar instead of pure petroleum.  And, the production of Sorona® requires 30 percent less energy than the production of an equal amount of nylon. Greenhouse gas emissions are 60% lower.

SmartStrand: Simply a Better Buy. We guarantee it.

Upon the installation of SmartStrand carpet you will be given a Guarantee card that reads:

“We believe in this carpet so much that, after two years, we will visit your home and clean your carpet at no charge.  After 24 months and before 36 months, at our cost, we will clean your SmartStrand carpet.  If it will not come clean we will completely replace the carpet.  All we will ask you to do is move the furniture while we clean your carpets.”

We will clean your carpet once, after it has been installed for two years. But the stain guarantee is for the life of the carpet.  I know of no similar or stronger guarantee!

If you have any questions, please call me directly at 843-577-3386. You can also visit our website for more information.

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One comment on “SmartStrand: Carpet for the Future

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